******************************** ******************************** /*************************** Typekit code ****************************/ mightaswell: cigarette pack graphics

Monday, February 06, 2006

cigarette pack graphics

cigarette pack graphics
traditionally, the primary function of a package was to simply contain and protect the product. however, factors such as increased competition and clutter on the retail store shelf have meant that for most products, packaging must perform many sales tasks, such as attracting attention, describing the product, and helping to make the sale. the often cited ‘four Ps’ of marketing - price, promotion, product, and placement- are concepts that summarise the domains of marketing strategy.


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